JimmyLv_吕立青

May 14, 2022

选择一个笔记软件,75% 的人在使用这 4 个 Apps | 75% of Notetakers Use These 4 Apps | Pick a Notes App (Part 2)

1 00:00:00,399 --> 00:00:04,639 we asked 6
2 00:00:02,720 --> 00:00:07,439 519
3 00:00:04,639 --> 00:00:09,358 people what notes app they use you need
4 00:00:07,440 --> 00:00:11,920 to have an app that works for your
5 00:00:09,359 --> 00:00:13,758 personality and your practices otherwise
6 00:00:11,919 --> 00:00:16,159 you just won't use it but the reality
7 00:00:13,759 --> 00:00:18,400 for most people is there's another even
8 00:00:16,160 --> 00:00:21,520 more pressing question what note-taking
9 00:00:18,399 --> 00:00:24,878 app is everyone else using
10 00:00:21,519 --> 00:00:24,878 [Music]
11 00:00:25,439 --> 00:00:31,198 first let's look at our oldest data from
12 00:00:28,000 --> 00:00:33,759 august 2020 we had only 10 options for
13 00:00:31,199 --> 00:00:36,880 this survey first place out of those 10
14 00:00:33,759 --> 00:00:39,199 we have evernote which took 38 of all
15 00:00:36,880 --> 00:00:42,078 the votes second place was notion
16 00:00:39,200 --> 00:00:44,160 representing 23 of the students surveyed
17 00:00:42,079 --> 00:00:46,319 third place was rome research coming up
18 00:00:44,159 --> 00:00:47,918 with eleven percent another nine percent
19 00:00:46,320 --> 00:00:50,078 of students said that they hadn't picked
20 00:00:47,920 --> 00:00:52,399 a note-taking app yet next we had one
21 00:00:50,079 --> 00:00:54,479 note at seven percent google docs with
22 00:00:52,399 --> 00:00:56,238 four percent and another four percent of
23 00:00:54,479 --> 00:00:58,078 students claiming other which makes
24 00:00:56,238 --> 00:00:59,919 sense as we only had ten choices for
25 00:00:58,079 --> 00:01:02,640 this survey finally three percent
26 00:00:59,920 --> 00:01:05,280 reported apple notes two percent emacs
27 00:01:02,640 --> 00:01:07,519 and one percent bear the clear takeaway
28 00:01:05,280 --> 00:01:10,320 here is that together notion and
29 00:01:07,519 --> 00:01:12,719 evernote make up a full sixty percent of
30 00:01:10,319 --> 00:01:13,919 the note-taking tools on their own our
31 00:01:12,719 --> 00:01:16,399 second survey was much more
32 00:01:13,920 --> 00:01:19,360 comprehensive this was a massive cohort
33 00:01:16,400 --> 00:01:21,279 and we surveyed a full 2 800 plus
34 00:01:19,359 --> 00:01:24,078 students about their note-taking app of
35 00:01:21,280 --> 00:01:26,240 choice this survey and the next both
36 00:01:24,079 --> 00:01:28,079 include returning students to building a
37 00:01:26,239 --> 00:01:30,319 second brain so it reflects people who
38 00:01:28,079 --> 00:01:33,519 have been deeply studying notetaking for
39 00:01:30,319 --> 00:01:36,078 a while as well as complete newbies in
40 00:01:33,519 --> 00:01:38,078 first place evernote had 30 percent of
41 00:01:36,078 --> 00:01:39,359 all students notion came in second place
42 00:01:38,078 --> 00:01:41,998 with 19
43 00:01:39,359 --> 00:01:43,758 third was rome increasing to 18 of
44 00:01:42,000 --> 00:01:45,919 students surveyed up quite a bit from
45 00:01:43,759 --> 00:01:48,398 the previous sample fourth was newcomer
46 00:01:45,920 --> 00:01:50,479 obsidian with seven percent then other
47 00:01:48,399 --> 00:01:52,240 with six percent of students surveyed
48 00:01:50,478 --> 00:01:54,397 five percent for apple notes four
49 00:01:52,239 --> 00:01:56,477 percent for one note four percent for
50 00:01:54,399 --> 00:01:59,360 none two percent for google docs and
51 00:01:56,478 --> 00:02:02,958 then one percent each for devon think
52 00:01:59,359 --> 00:02:06,078 bear microsoft word emacs and dropbox
53 00:02:02,959 --> 00:02:08,398 paper by early 2021 we can see a very
54 00:02:06,078 --> 00:02:11,038 clear big three evernote sits at number
55 00:02:08,399 --> 00:02:14,318 one with notion in rome vying for second
56 00:02:11,038 --> 00:02:16,558 place that's 70 total combined across
57 00:02:14,318 --> 00:02:18,798 those three apps let's dig into the big
58 00:02:16,560 --> 00:02:20,959 three for a second first is evernote
59 00:02:18,800 --> 00:02:23,519 it's the og note-taking app and at one
60 00:02:20,959 --> 00:02:25,760 point had 220
61 00:02:23,520 --> 00:02:28,239 million reported users that is
62 00:02:25,759 --> 00:02:30,638 absolutely insane evernote is perfect
63 00:02:28,239 --> 00:02:32,719 for the librarian note-taking style i
64 00:02:30,639 --> 00:02:34,957 talked about all of these archetypes in
65 00:02:32,719 --> 00:02:36,957 my last video part one of the series
66 00:02:34,959 --> 00:02:40,159 second let's talk about notion notion
67 00:02:36,959 --> 00:02:43,040 has been around since 2016 and is great
68 00:02:40,159 --> 00:02:45,279 for teams and for personal dashboards
69 00:02:43,039 --> 00:02:47,039 third rome research was the new kid on
70 00:02:45,280 --> 00:02:49,280 the block when the survey was conducted
71 00:02:47,039 --> 00:02:52,718 and it was the most prominent example of
72 00:02:49,280 --> 00:02:54,720 the new graph based or networked notes
73 00:02:52,719 --> 00:02:56,558 paradigm so it makes sense that it has
74 00:02:54,719 --> 00:02:58,318 such a strong showing here let's move on
75 00:02:56,560 --> 00:03:00,959 to our third survey this was from
76 00:02:58,318 --> 00:03:03,919 building a second brain's 13th cohort we
77 00:03:00,959 --> 00:03:06,159 surveyed over 1300 new and returning
78 00:03:03,919 --> 00:03:08,957 students in first place yet again
79 00:03:06,158 --> 00:03:11,358 evernote with 31 of all students in
80 00:03:08,959 --> 00:03:13,359 second place was notion with 20 of
81 00:03:11,360 --> 00:03:15,279 students holding strong rome on the
82 00:03:13,360 --> 00:03:17,440 other hand still held on to third place
83 00:03:15,280 --> 00:03:19,518 but dropped slightly to 15 percent of
84 00:03:17,439 --> 00:03:22,799 students while obsidian scooted up the
85 00:03:19,519 --> 00:03:25,120 charts a bit to 10 of students up from
86 00:03:22,800 --> 00:03:28,080 its previous seven percent these four
87 00:03:25,120 --> 00:03:30,560 combined account for over 75 percent of
88 00:03:28,080 --> 00:03:32,879 the total note-taking population for our
89 00:03:30,560 --> 00:03:35,680 13th cohort next we have students who
90 00:03:32,878 --> 00:03:37,839 claimed other apple notes and onenote at
91 00:03:35,680 --> 00:03:40,239 about five percent of the total for each
92 00:03:37,840 --> 00:03:42,158 of those options finally holding between
93 00:03:40,239 --> 00:03:45,1000 point one percent and three percent we
94 00:03:42,158 --> 00:03:48,957 have google docs bear devon think word
95 00:03:46,000 --> 00:03:50,559 google keep emacs and dropbox paper so
96 00:03:48,959 --> 00:03:52,720 this is very interesting because while
97 00:03:50,560 --> 00:03:54,798 the big three still exists and they're
98 00:03:52,719 --> 00:03:57,278 holding on to their spots notion in
99 00:03:54,799 --> 00:03:59,760 evernote increased slightly while rome
100 00:03:57,280 --> 00:04:02,238 fell a good percentage and obsidian rose
101 00:03:59,759 --> 00:04:04,797 a good amount in fact rome fell the
102 00:04:02,239 --> 00:04:06,878 exact percentage that obsidian rose one
103 00:04:04,799 --> 00:04:10,318 interpretation of this data is that the
104 00:04:06,878 --> 00:04:12,238 big three are actually evernote with 31
105 00:04:10,318 --> 00:04:14,877 notion with 20
106 00:04:12,239 --> 00:04:18,320 and networked notes of rome plus
107 00:04:14,878 --> 00:04:20,318 obsidian representing a combined 25
108 00:04:18,319 --> 00:04:23,197 with three note-taking styles
109 00:04:20,319 --> 00:04:25,359 representing roughly even portions of
110 00:04:23,199 --> 00:04:27,599 the population okay let's take a look at
111 00:04:25,360 --> 00:04:29,360 our most recent data i recently taught a
112 00:04:27,600 --> 00:04:31,280 three-hour workshop for anyone who
113 00:04:29,360 --> 00:04:33,680 pre-ordered my upcoming book while this
114 00:04:31,279 --> 00:04:36,078 is our smallest group size it's also the
115 00:04:33,680 --> 00:04:37,599 group that's most likely to be new to
116 00:04:36,079 --> 00:04:39,679 digital notetaking here's what the
117 00:04:37,600 --> 00:04:43,199 results look like for that poll first
118 00:04:39,680 --> 00:04:44,880 place in a major upset we have notion
119 00:04:43,199 --> 00:04:47,040 with 28
120 00:04:44,879 --> 00:04:48,718 of those polled in second place we have
121 00:04:47,040 --> 00:04:50,560 evernote at 22
122 00:04:48,720 --> 00:04:52,960 then in third place we have obsidian
123 00:04:50,560 --> 00:04:54,960 with 16 percent of total respondents
124 00:04:52,959 --> 00:04:57,999 next we have those who respond to none
125 00:04:54,959 --> 00:05:00,079 at seven percent one note at six percent
126 00:04:58,000 --> 00:05:01,839 and rome at five percent our remaining
127 00:05:00,079 --> 00:05:04,718 votes were for apple notes at three
128 00:05:01,839 --> 00:05:06,879 percent craft a two percent and log sec
129 00:05:04,720 --> 00:05:08,800 at one percent first of all this is the
130 00:05:06,879 --> 00:05:10,798 first time i've seen a majority of
131 00:05:08,800 --> 00:05:12,880 second brain participants claiming
132 00:05:10,800 --> 00:05:14,559 notion as their second brain app that's
133 00:05:12,879 --> 00:05:17,279 a fascinating development and it
134 00:05:14,560 --> 00:05:19,520 probably reflects the momentum around
135 00:05:17,279 --> 00:05:21,519 notion as a company second this is our
136 00:05:19,519 --> 00:05:24,318 second data point showing obsidian's
137 00:05:21,519 --> 00:05:26,238 rise and stunningly rome isn't anywhere
138 00:05:24,319 --> 00:05:28,078 close to the top three in this small
139 00:05:26,240 --> 00:05:30,240 sample at only five percent of those
140 00:05:28,079 --> 00:05:32,319 surveyed this suggests that obsidian and
141 00:05:30,240 --> 00:05:34,320 rome might not necessarily share the
142 00:05:32,319 --> 00:05:36,878 same user base and that obsidian
143 00:05:34,319 --> 00:05:38,958 represents a much larger segment of
144 00:05:36,879 --> 00:05:41,197 newer faces to note-taking apps
145 00:05:38,959 --> 00:05:44,399 additionally two newcomers to the
146 00:05:41,199 --> 00:05:46,399 network to note space craft and logsec
147 00:05:44,399 --> 00:05:48,399 make up a meaningful showing here for
148 00:05:46,399 --> 00:05:51,198 the first time if you're looking to just
149 00:05:48,399 --> 00:05:53,679 maximize the practical utility of your
150 00:05:51,199 --> 00:05:56,240 notes evernote is the dominant app by
151 00:05:53,680 --> 00:05:58,479 user count still if you are an architect
152 00:05:56,240 --> 00:06:00,639 and love to structure your information
153 00:05:58,478 --> 00:06:02,718 notion is a great pick with a lot of
154 00:06:00,639 --> 00:06:04,159 passionate users third if you're more of
155 00:06:02,720 --> 00:06:06,400 a gardener and you're interested in
156 00:06:04,160 --> 00:06:08,719 self-discovery and learning rome and
157 00:06:06,399 --> 00:06:10,799 obsidian are the two clear incumbents in
158 00:06:08,720 --> 00:06:13,120 the space with obsidian appearing to
159 00:06:10,800 --> 00:06:14,800 currently be on pace to grow the faster
160 00:06:13,120 --> 00:06:16,639 of the two but if you're feeling like
161 00:06:14,800 --> 00:06:19,359 playing with some of the new entrants to
162 00:06:16,639 --> 00:06:21,280 the space check out kraft and logsec
163 00:06:19,360 --> 00:06:23,360 which are the up and comers for the
164 00:06:21,279 --> 00:06:25,758 gardener archetype finally if all of
165 00:06:23,360 --> 00:06:27,999 these sound too complicated onenote and
166 00:06:25,759 --> 00:06:30,079 apple notes have strong loyal
167 00:06:28,000 --> 00:06:32,080 contingents they aren't the headliners
168 00:06:30,079 --> 00:06:34,079 but you know what they get the job done
169 00:06:32,079 --> 00:06:35,998 for the student archetype in the next
170 00:06:34,079 --> 00:06:37,679 video of this series i'll be taking the
171 00:06:36,000 --> 00:06:39,839 notes apps that we discussed in this
172 00:06:37,680 --> 00:06:42,080 video and doing a quick dive into the
173 00:06:39,839 --> 00:06:43,999 specific features and characteristics
174 00:06:42,079 --> 00:06:46,159 that set each one apart thanks for
175 00:06:44,000 --> 00:06:48,320 watching and i'll see you in the next
176 00:06:46,160 --> 00:06:52,730 video
177 00:06:48,319 --> 00:06:52,729 [Music]

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